December 2016

In a Sea of Exhibitors, Here’s How to Stand Out
If you want to dominate your next trade show you need to make your booth a must-see. Draw people in with something they won't find elsewhere.

No Hangover, Just Three Days of Learning at This Year's EventTech
Should technology drive your marketing program or should you design your marketing program first and then find technology to enhance it? Read More

4 Surprising Ways to Use Touch Technology You May Not Have Considered
Here's how to reach internal audiences wherever they are, from your corporate lobby to scientific laboratories. Read More

How to Make an Impact When Conveying Complex Info
To present complex information with clarity — without diluting its significance — follow these three rules.
News & Upcoming Events

ViewPoint Mall Kiosks More Popular Than Ever on Black Friday
While Black Friday mall traffic rose by 40 percent over a Friday earlier in November, ViewPoint’s mall-based touchscreen kiosks drew an impressive 94% greater engagement. At Herb Chambers’ Flagship Motorcars of Lynnfield’s interactive ViewPoint kiosk in The Northshore Mall, engagement was up nearly 126%. Lots of people using ViewPoint to check out a new Mercedes-Benz!

Learn ExhibitorLive, March 13-15, 2017, Las Vegas
ViewPoint is exhibiting at the 28th annual ExhibitorLive, the premier conference for trade show and event professionals. With our visually stunning, captivating touchscreen experiences on display, we'll show how ViewPoint's interactive solutions help brands tell their stories, showcase their products and connect with customers in ways that resonate. Learn More